The Unbounce email list is the biggest asset we have for attracting new customers. Why? Email marketing consistently generates 80-90% of our landing page traffic when we launch a new campaign, piece of content or product feature. Email allows us to engage our audience in a creative and personalized way, something that blog posts or tweets can't do. Corey Dilly (Unbounce marketing manager).
According to Corey, email marketing is an important factor for his business to grow smoothly. If you collect emails from your visitors, you create your audience and you can use that audience as you wish. You don't have to rely on search engines, social media or other audience to increase sales when launching new products/campaigns.
But collecting emails is not an easy task. You need to convince your visitors to provide you with their email address so that you can send your promotional materials directly to their inbox.
So the most important question is, how do you convince your visitors to give you their email? Here are some tricks that will encourage them to give you their email address:
Launch creative and engaging pop-ups;
The appearance of your content;
Offer them some valuables;
Start sweepstakes or contests;
Offer them a Premium download straight to their inbox and maybe a few more offers.
So, if you are a Joomla user, how can you display creative and attractive pop-ups?
There are several free and Premium Joomla pop-up extensions, such as JD PopX by JoomDev, that offer you an easy-to-use solution for displaying pop-ups. Let's see how it works.
Create attractive subscription pop-ups. Step by step guide to start a subscription with JD PopX:
Installation of JD PopX.
Select the type of subscription and the ACY mailing list.
Customization of the template.
Additional configuration options.
Main features of JD PopX.
First of all, you need to download the JD popx Joomla component from the official JoomDev website. But before you try JD PopX, if you want to see the demo of JD Popx, you can check it here. If you are satisfied with the demo, download it from here.
Installing JD PopX
Before installing JD PopX, you need to install the AcyMailing extension. Because all the emails that you will collect with the JD PopX pop-ups will be stored in the ACY mailing lists. You can choose the list in which you want to store the emails.
When you are done with AcyMailing, download JD PopX and simply install it with the Joomla installer.
How to create attractive pop-ups on Joomla website?
Select the type of subscription and the ACY mailing list
Once JD PopX is installed on your Joomla site, configure it. Just look for the JD PopX menu in the Components section and open it. Now you need to select the AcyMailing list in which you want to store the email collected through the pop-ups.
Next, you need to choose the type of subscription. There are 4 types of subscription styles.
Full-Screen Opt-in-will open a full-screen pop-up window.
Subscribe to a small sidebar: It will open a small pop-up window on the sidebar of your site. You can set the left or right sidebar position and align the popup to the top, middle and bottom. And it will be displayed according to your settings.
Bar Opt-ins: This style will activate the Bar pop-up on your website. You can set the panel position at the top of the website or at the bottom of the website.
Lightbox Opt-in: This will open a small pop-up window in the middle of the screen.
Customization of the template
To be true, you don't have to do anything to set the Pop pattern. But if you want to change its appearance by changing colors, images or text, you can do it easily.
Once you have selected a subscription style, there are two patterns for each subscription style. (We are also working on other templates. We will be releasing more templates soon.) Select a template and change its color and images as per your requirements.
You can change:
Images;
Input fields;
Background colors;
Text;
Color of the button and text.
Additional configuration options
Once you have configured the template to match the color schemes of your theme, you can now make a few more adjustments that will improve the visitors' experience.
You can make the following adjustments:
Set effects - You can set the pop-up input effect. You can choose any effect from the 4 available introductory effects.
After subscribing: What action do you want to take when a visitor has successfully subscribed to your newsletters? You have the option to close the pop-up window or redirect the visitor to another internal or external page. You only need to specify the URL of the page if you want to redirect the visitor to another page.
Time delay: Here you need to set how many seconds after the pop-up window will be activated when a visitor enters your site.
Cookie time - here you can set the time of the cookie. If the visitor closes the pop-up window, this will only happen after the cookies have expired.
This is how you can set up beautiful pop-ups on your Joomla website and quickly expand your email list.
Main features of JD PopX
Fully adaptable design;
Attractive design and typography;
Compatibility with AcyMailing;
Quick and easy;
Easy to use and set up;
Multiple subscription styles and more.
Finally, if you want to create your own audience, it is important to create your own email list. And in order for people to enter their data on your website, you need attractive subscriptions. And JD PopX is the best solution to run creative but attractive subscriptions.